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BMW Marketing Strategy 2024: A Case Study

Oct 17, 2024

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Chapter 8 explains the types of competitive actions. Competitive actions include both strategic actions and tactical actions. Strategic actions represent major commitments of distinctive and specific resources. Tactical actions include refinements or extensions strategies. Review the 2024 BMW Marketing Strategy Case Study below.


https://www.latterly.org/bmw-marketing-strategy/


Oct 17, 2024

1 min read

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4

0

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